Friday, July 27, 2012

You Cheer. Somalia Wins!

Hi jay-

I am writing because we have a huge opportunity at our fingertips, and I need your help.  

Over the next two weeks, we want to rally a global show of support for Somalia and for the amazing runners that they’ve sent to the London games…all in order to raise $50,000 in critical support for Somalia.

Right now there are more than 2.5 million people in Somalia in critical need of nourishment for survival. In Mogadishu camps, people are hungry. Their only request is for food.

We believe the Somali runners are an incredible example of the endurance and strength that we see so often in Somalia. They have trained in Mogadishu on a dirt track, ignored death threats, run under threat of gunfire, and have had almost no investment…. but they’ve persevered through it all. 

You can learn a little more about the Olympians here: http://www.channel4.com/news/somalias-athletes-brave-war-to-train-for-the-olympics.

Here’s how the campaign works: You can cheer on Somalia during the Olympics, and for every cheer on Facebook we'll be adding one ring to a paper chain we're building at our office. Once we've reached 50,000 links in the chain, Hormuud (a major Somali telecommunication company)  will donate $50,000 for relief work in Somalia. Every cheer = one link in a 1.5 mile long paper chain = $1 for Somalia!  Cheering is easy – just post, share or like at www.facebook.com/iamastarforsomalia.

We’ve only got two weeks to raise $50,000! To make this work we need everyone close to ARC (and our I AM A STAR program) to share this challenge with their own friends, family, and co-workers.

Don’t worry if you are not on facebook, if you would like to participate you can help by sharing this email with others.

I hope you will join us.

With gratitude,

-Daniel

Daniel Wordsworth
President, American Refugee Committee


P.S. Here are a flyer and web ad that you can look at. But, please let me know if you need any additional information/messaging/etc.

 

 

 

 

 

 

 

 

 



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